Nicole Ariana’s latest music video for Shameless is an emotional and reflective journey through the pain of love lost. The track, produced by Breagh Isabel and co-written with Isabel and Kayleigh O’Connor, is a testament to the struggles of letting go of something that we know isn’t right for us.

Ariana’s soulful vocals are a standout feature of the song, as she poignantly croons about the lingering memories of a former love. Her introspective lyrics paint a picture of raw emotion and vulnerability that captures the essence of a failed relationship. The video is equally powerful, with visuals of Ariana alone in her apartment, surrounded by the remnants of her past with her ex. Flashbacks of their happier times are intercut with present-day shots of her isolation and loneliness, creating a visual representation of the pain of heartbreak.

The video’s use of VHS footage adds a layer of nostalgia and longing to the overall experience, making Shameless a relatable and emotionally resonant track. 

Overall, Shameless is a powerful reminder of the difficulties of letting go of someone we once loved. Ariana’s vulnerability and raw emotions in this song will strike a chord with listeners, making it a standout track on her award-nominated debut album, Crybaby.