London based singer-songwriter OLI drops the impossibly dreamy Don’t Give Up. With a lush sonic landscape where distinctive vocals fill ambient spaces, the catchy melody winds itself around you The repetitive lyrics reiterate the reassurance.
OLI says of the song, “I think last year a lot of the feeling was just to keep going and keep your head above water. I felt that around me a lot, friends losing jobs, experiencing periods of bad mental health and somehow pushing on. It made me realise how resilient people are and how little they give themselves credit for it.”
She continues: ““I wanted the song to show that, to feel like a voice inside your head letting you know everything will be alright. That we are in this together. If anything, I hope the listener feels a little encouraged after hearing the song.”
The stunning visuals were shot in Finland with videographer Heini Susanne.
Listen to OLI’s recent release Cry out now.