FKA twigs returns to her roots as a dancer with the “HARD” video, released November 17th alongside her EUSEXUA Afterglow album.
Shot in stark black and white, the visual strips away elaborate concepts in favour of raw dance performance wrapped in a noir aesthetic that cuts sharp.
The video opens with twigs alone, singing and dancing in solitude before a group of dancers joins her.
Choreographed by James Vu Anh Pham, who also worked on twigs’ EUSEXUA tour and Madonna’s Celebration Tour, the performance takes on an almost ritualistic quality.
Bodies move in synchronised precision, creating patterns that feel ceremonial rather than merely decorative.
Twigs described the experience as healing for “my younger dancer,” acknowledging how the project let her reconnect with what her body can accomplish. That vulnerability translates directly to the screen.
The monochrome palette heightens the intensity, every movement rendered in high contrast that refuses to let viewers look away.
The choreography matches the song’s pulsing energy. Where “HARD” asks pointed questions about desire and commitment over fractured techno beats, the movement provides physical answers.
The dancers articulate themes of chemistry and urgency through sharp angles and fluid transitions, never losing the warmth that twigs emphasized filled the rehearsals.
This approach marks a departure from the more narrative-driven videos twigs released throughout the EUSEXUA era.
For a contrasting glimpse into her visual world, check out her video for “Predictable Girl,” a glitchy, emotionally charged prelude to Afterglow that we reviewed here.
The focus lands squarely on technique and collective energy. The result feels less like a traditional music video and more like documentation of a private ceremony being shared.
Twigs’ background as a professional backup dancer (she appeared in videos for Jessie J, Kylie Minogue, and others before launching her solo career) informs every frame.
She moves with the confidence of someone who spent years waiting for her moment, and that training becomes the subject itself rather than a tool for storytelling.
The “HARD” video proves most effective when viewed as part of the broader EUSEXUA Afterglow narrative. The album explores what happens after the rave ends, when bodies still hum with residual energy.
This visual captures that exact sensation through its ritualistic intensity, dancers pushing into something transcendent through shared movement.
You might also like:
- Robyn’s Dopamine Review, Meaning & Video Breakdown
- JID’s Sk8 music video review: Ciara & EARTHGANG on wheels
- Bang Chan’s ‘Roman Empire’ for FENDI: Review
- kwn worst behaviour ft. Kehlani Meaning and Review: A Sultry R&B Synthesis
- Tame Impala ‘Dracula’ Review & Lyrics Meaning and Official Video
- BamBam’s “WONDERING” Music Video Review